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getting started
Getting Started With WhiteRock Consulting
Our onboarding process is designed to create visibility, alignment, and context from day one — so work begins with clarity, not assumptions.
This document outlines how we get started together.
What Onboarding Is Designed to Do
Our onboarding ensures:
Full transparency into what we’re working on
Clear weekly alignment on priorities
Access to historical context before making decisions
Visibility across teams and internal constraints
Defined communication channels and accountability
We do not begin with recommendations.
We begin with understanding.
Step 1 — Tool Integration & Access
Before strategy, we need signals. We call this "NO R.A.M" which stands for "No Random Acts of Marketing".
You’ll provide access to the core systems that shape your business, including:
CRM (HubSpot, Salesforce, etc.)
Marketing platforms
Sales tooling
Project management systems
Financial or revenue reporting (as applicable)
This allows us to evaluate:
Current pipeline structure
Conversion performance
Historical revenue patterns
Marketing-to-sales handoff
System gaps or data inconsistencies
We review what has happened — not just what is happening.
Step 2 — Shared Project Board
We create a dedicated project management board that provides:
Clear visibility into active initiatives
Status tracking (Not Started, In Progress, Blocked, Complete)
Assigned ownership
Live commentary and documentation
Transparent priority sequencing
You will always see:
What we’re working on
What’s next
What’s blocked
What requires input
No work happens in the shadows.
Step 3 — Weekly Operating Rhythm
We establish a weekly 1:1 leadership alignment meeting.
This session is designed to:
Review progress
Align on priorities
Surface new constraints
Address blockers
Adjust scope as needed
This is not a presentation meeting.
It is an operating session.
Step 4 — Cross-Functional Discovery
As needed, we meet with key internal stakeholders across:
Sales
Marketing
Operations
Finance
Customer Success
The goal is to understand:
Where friction exists
Where accountability is unclear
Where systems break under pressure
Where the founder is still the operating system
We assess the internal reality before prescribing solutions.
Step 5 — Initial Assessment & Direction
Within the first phase, we provide:
A structured view of operational strengths and weaknesses
Identified gaps across revenue and systems
Clear prioritization of highest-leverage initiatives
Defined next actions
We do not deliver generic decks.
We define executable direction.
Communication & Access
Throughout engagement:
Communication is centralized (Slack, email, or preferred channel)
All documentation lives inside the shared project board
Decisions are documented
Accountability is visible
Every Friday you get a detailed recap of what was accomplished and what we will cover on the alignment call for the next week.
What We Expect From You
Timely access
Honest visibility into constraints
Willingness to address structural issues
Participation in weekly alignment
Timeline Expectations
First 2 weeks = assessment & system mapping
First 30 days = structural clarity & initial implementation